About CUTA

Building Business Bridges Between Canada and the United Arab Emirates

The Canada–UAE Trade Alliance (CUTA) is a B2B trade and innovation organization created to strengthen commercial relationships between Canada and the United Arab Emirates.

Our mission is to bring together the people and organizations driving business, investment, innovation, and talent across both countries.

CUTA connects:

Businesses. Entrepreneurs. Startups. Investors. Universities.

Through these connections, we aim to create new opportunities for trade, investment, partnerships, innovation, and international expansion.

People and culture

Sean Assadi

Vice President, Investment & Strategic Partnership

woman in black blazer with brown hair
woman in black blazer with brown hair
Soroush Kafili

Director, Technology & Innovation

Agha Meow

Vice President, Trade & Business Development

woman smiling wearing denim jacket
woman smiling wearing denim jacket
Mila

Director, Universities & Talent

woman smiling wearing denim jacket
woman smiling wearing denim jacket
Ali Assadi

President & Founder