About CUTA

Building Business Bridges Between Canada and the United Arab Emirates

The Canada–UAE Trade Alliance (CUTA) is a B2B trade and innovation organization created to strengthen commercial relationships between Canada and the United Arab Emirates.

Our mission is to bring together the people and organizations driving business, investment, innovation, and talent across both countries.

CUTA connects:

Businesses. Entrepreneurs. Startups. Investors. Universities.

Through these connections, we aim to create new opportunities for trade, investment, partnerships, innovation, and international expansion.

People and culture

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Sean Assadi

Chief Partnerships Officer

Dr. Sam Dabir

Vice President, Trade & Business Development

Soroush Kafili

Chief Financial & Technology Officer

Mila Revutska

Operations Lead

Lena Prontenkos

Head of Marketing

Natalia Nikolaenko

Senior Customer Specialist